Retail and convenience

Once Upon A Child franchise

Resale stores for gently used children’s clothing, toys and equipment.

Opening investment: $355,700–$485,900
Average annual revenue: $1,268,984
U.S. locations: 378
Worldwide locations: At least 441
Systemwide sales: $543.4 million

Opening costs and fees

$355,700–$485,900

Opening costs vary by format, location and lease terms.

Operating formats

Once Upon A Child Store

$355,700–$485,900

2026 FDD Item 7

Includes $25,000 (Initial Franchise Fee) and $40,000–$50,000 (Additional Funds - 3 Months).

Revenue and performance

$1,268,984

Avg. Annual Gross Sales ($1,178,261 median) · 408 disclosed cohort (fiscal year ended December 27, 2025 Item 19)

Estimated regional system sales: 2025 estimated system sales: $543,400,000 (source: $543.4 million) across U.S./Canada franchised stores, including in-store and e-commerce sales. Not average unit sales or owner income.FY2025 ended 2025-12-27
Reported annual average sales — source scope unresolved: See performance details: reported 2025 average gross sales of $1,268,984 across 408 stores; cohort cutoff and reporting currency need confirmation.2025

Revenue is sales before expenses, not owner income. Compare matching periods, formats and location samples.

Locations

378 U.S. locations (2025 · Calculated).

Calculated 378 U.S. locations in 2025, comprising 378 U.S. franchises. The filing reports no company-owned locations across the U.S. and Canada.

Existing locations do not establish that a new territory is available. Confirm your market with the franchisor.

Sources and figure notes

Reporting periods and scope

Worldwide locations

At least 441 worldwide; reported 441 U.S./Canada franchised stores at December 27, 2025. Report gives Canada total only for combined portfolio, not brand-specific splits. Not a current global census.

Systemwide sales

2025 estimated system sales: $543,400,000 (source: $543.4 million) across U.S./Canada franchised stores, including in-store and e-commerce sales. Not average unit sales or owner income.

Average annual revenue

2026 FDD Item 19 reports average annual Annual Gross Sales of $1,268,984 and median of $1,178,261 across 408 disclosed cohort (fiscal year ended December 27, 2025). This is a reported gross revenue/sales figure, not net profit or owner income.

Opening investment

$355,700–$485,900 total estimated initial investment for Once Upon A Child Store in the 2026 FDD Item 7 table, including $25,000 (Initial Franchise Fee) and $40,000–$50,000 (Additional Funds - 3 Months).

U.S. locations

Once Upon A Child had a calculated 378 U.S. locations for 2025: 378 +0 = 378. This uses separately disclosed components, not a combined Item20 row.

Research snapshot: . Sources and methodology

Compare independent startup vs. franchise economics

Compare Once Upon A Child’s franchise model against starting or buying an independent business in resale stores (line-item CapEx, 0%-royalty owner SDE margins & SBA resale multiples):